Why Us

An Academy Like No Other

Rookie Me is the Official Coaching Technology Partner of the AFL. We are continuously working together with AFL’s Game Development team to further support coaches and better community football. This allows our coaching team to be at the forefront of any upcoming changes and trends, ensuring all education and language is aligned with the Official AFL Curriculum.

Official Coaching Technology Partner

Age-Specific Groups

Capped age-specific groups – allow players to compete and challenge themselves in a fair environment.

High Quality Education

The curriculum consists of 80+ sessions taught by experienced coaches and medical team with practical and tertiary knowledge.

Unique experiences

Once-in-a-lifetime experiences, which enhance and support the development of players, and reinforces their love of the game.


We embrace the opportunity to positively influence young players – with a goal to impact each on-and-off the field.

Face-to-face and Online

Continual support and guidance for players and families, both on-and-off field, available in person and online.

Safe and enjoyable

A fun and inclusive culture which nurtures growth, encourages players to connect, and promotes a genuine passion for football.
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Supporting every stage of player development

Game Preparation

Developing and educating players through preparation, performance, nutrition and recovery.

Skill / Physical Preparation

Football skill and game sense development through relevant games, techniques and training activities.

Character Preparation

Personal growth and character development through the Leadership program.

The Team

Learn From Industry Leaders

Our coaches and wellbeing team are committed to providing support to help you gain confidence and unleash your potential.

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Strength and Conditioning
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Specialist Coaches

Ready to embrace the opportunity?